Langoor (company)

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company

Langoor is a digital agency that provides web services, web design and integrated communication solutions to the clients in both on-ground and online space.[1] It was founded in August, 2009 by Ruchir Punjabi in his living room. Langoor is headquartered in Bangalore with branch offices in Ahmedabad and in Sydney, Australia.

History

Langoor started out of Ruchir Punjabi’s living room in August, 2009.[2][3] It currently has a team of more than 85 people working in offices on two continents.

In 2013 Langoor and The Brood, another fledgling advertising agency, announced the merger of both companies.[4] Together, the new Langoor began providing integrated communication solutions to clients.

Products

The company's major products are Langoor.mobi (mobile website builder), Enterprisemo (mobile solution for e-commerce websites)[5] and Langoor.biz (web based business transaction management system).

Langoor currently has 5 key products:

  • langoor.mobi[6] is Langoor’s patent-pending technology that helps automatically convert existing desktop website into a mobile version in short duration, and thereafter manage the website. The technology retains the branding and styles of the website. Content is also automatically synced with desktop website.
  • langoor.net is Langoor’s free online tool that helps to build a website and host it online simultaneously. It offers design and layout management, choice of features and designs and is ideal for a user without any technical knowledge/expertise.
  • langoor.biz is Langoor’s web based business transaction management system. Customers can add an online store to this system in a short duration.
  • EnterpriseMo[7] is Langoor’s Mobile Solutions For E-commerce Websites. EnterpriseMo was launched with an intention of increasing online sales by optimizing websites for mobile.
  • Klubo is Langoor’s Membership Management System built on top of WordPress that helps manage association or subscription members.

Capabilities

  • Digital Strategy and Online Marketing
  • Responsive Web Design
  • Retained Web Services
  • Custom Systems
  • Integrated Marketing communication

Offline Capabilities

Apart from marketing and advertising on the digital media, Langoor also provides offline capabilities for brands on traditional advertising platforms. They employ techniques such as Above The Line advertising, Below The Line advertising and the more recent Through The Line approach, also known as the Integrated Communication Approach.

Langoor’s offline offerings include the following for both initial branding projects and long-term campaigns:

AlterNet

Langoor, is currently working on projects that focus on IoT principles. AlterNet is a Langoor venture that deals with the Internet of Things(IoT), the Internet of People and the Internet of Connected Devices. AlterNet is the world’s first IoT agency. It assists organisations invest in projects that involve Hardware + Software + Internet. These projects involve:

  • Product incubation
  • Consulting services
  • Automating business processes
  • User experience and design
  • Research and development

References

External links