Tosin "Cute Kimani" Adekeye

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Adekeye Esther Tosin “Cute Kimani”
Born Adekeye Esther Tosin
Lagos, Nigeria
Education University of Lagos
Occupation New Media Entrepreneur, Digital Media Strategist, On Air Personality, Event Host, Blogger
Years active 2005 – present
Website
cutekimani.com

Adekeye Esther Tosin also known as Cute Kimani is a Nigerian media personality. Kimani was the Head of Media and PR at Afro Music Pop Television, she is best known as the host of Nigerian Tweet-chat, KimaniOffAir[1] and as the founder of Estol Africa.[2]

Career

Kimani began her radio career in 2004,[3] while an undergraduate at the University of Lagos,[4] as one of the presenters at the newly established Unilag FM. Kimani also worked at Nigerian cable music channel Nigezie[5] and pop radio station Cool Fm in Port Harcourt, Rivers State, after which she continued her radio career with Unilag Fm.

Kimani’s radio show Saturday Request Show has played host to a number of notable Nigerian celebrities, including Dbanj,[6] Tiwa Savage, Davido, 9ice and DJ Cupy. She has also done freelance contracts with Zoodrums, Reel Radio[5] and Rhythm Fm Lagos.

In 2011, Kimani established Estol Props Media, a media service and Brand Promotion company[7] to help brands, publishers, agencies and individuals to navigate and succeed in the rapidly evolving media industry while also giving them optimum exposure in the digital space and return-on-investment. Some of the clients that she has worked with as the CEO of Estol Props Media include MTN Nigeria, Airtel Nigeria, Kenya Airways, Premier BET, Bank of Industry - Nigeria, Smirnoff Ice, Intel Nigeria, Slot Mobile, MNET, Tecno, Close Up and others.[8]

In 2015, Kimani partnered with Kenya Airways as a travel blogger to chronicle a six-day tour of the tourist sites in Kenya.[9] In the same year, Kimani became the Head of Media and PR at Afro Music Pop Television, a cable music channel on the DSTV platform.

As a spinoff from her radio show, Kimani started a Tweetchat, tagged KimaniOffAir to engage her radio fans off the radio, in an interactive online arena, where her fans would connect with some of her guests, which have included, rapper Olamide, Singers Tiwa Savage, Seyi Shay, Yemi Alade, Don Jazzy, entertainment CEO Audu Maikori, soccer player Jude Ighalo, Ugandan musician Eddy Kenzo, Mr. Eazi, Uhuru from South Africa, Big Brother Naija winner Efe Ejeba and many more who have made their mark in their respective field with the motive of bettering and inspiring African youths.[10]

Awards and recognition

In 2017, TheInfoNG listed Adekeye as one of the Top 17 Young Social Media Influencers in Nigeria.[11] In November 2017, Adekeye was nominated for the Maya Awards in the category of Brand Influencer of the Year - Digital (2017),[12] which she won at the event held in February 2018.[13]

Year Event Prize Result
2012 Dynamix All Youth Awards[14] Best Radio Personality Template:Nom
2014 MoreKlue All Youths Awards,[15] On-Air Personality of the Year Template:Nom
2015 Scream Awards[16] Best Use of Social Media Template:Nom
2016 Tush Awards.[17] Social Media Influencer Template:Nom
2018 Maya Awards.[18] Brand Influencer of the Year (Digital) Template:Won

References

  1. "Being a woman is never an excuse for failure – Cute Kimani". Entertainment Redefined (Lagos, Nigeria). 6 May 2017. http://www.ent-redefined.org/being-a-woman-is-never-an-excuse-for-failure-cute-kimani/. Retrieved 7 October 2017. 
  2. "Estol Africa promises new innovations for 2019". The Guardian Newspaper (Lagos, Nigeria). 14 December 2018. https://guardian.ng/business-services/estol-africa-promises-new-innovations-for-2019/. Retrieved 23 December 2018. 
  3. "Entrepreneurship is just a polished word for a hustler – Cutekimani". Tribune Newspaper (Lagos, Nigeria). 13 July 2019. https://tribuneonlineng.com/225901/. Retrieved 22 July 2019. 
  4. "Entrepreneurship is just a polished word for a hustler – Cutekimani". Vanguard Newspaper (Lagos, Nigeria). 17 September 2017. https://www.vanguardngr.com/2017/09/entrepreneurship-just-polished-word-hustler-cutekimani/. Retrieved 7 October 2017. 
  5. 5.0 5.1 "kimani (Olutokun Tosin)". reel-radio.com (Lagos, Nigeria). 24 January 2012. http://reel-radio.com/oaps/Cutekimani. Retrieved 7 October 2017. 
  6. "@CuteKimani Hosts @iAmDbanj On UnilagFM - Photos". lazywrita.com (Lagos, Nigeria). 24 January 2016. http://lazywrita.com/news/cutekimani-hosts-iamdbanj-on-unilagfm-photos/. Retrieved 7 October 2017. 
  7. "CUTE KIMANI: My relationship with Olamide". The Nation Newspaper (Lagos, Nigeria). 18 March 2018. http://thenationonlineng.net/cute-kimani-relationship-olamide/. Retrieved 23 December 2018. 
  8. "LAGOS, GET READY FOR RAP CONNECT 2 THIS JANUARY". olorisupergal.com (Lagos, Nigeria). 6 January 2013. http://olorisupergal.com/blog/2013/01/06/lagos-get-ready-for-rap-connect-2-this-january/. Retrieved 10 May 2017. 
  9. "Media Personality Kimani Adekeye [@Cutekimani Tours Kenya Courtesy #KenyaAirwaysNG"]. 360nobs.com (Lagos, Nigeria). 15 October 2015. https://www.360nobs.com/2015/10/media-personality-kimani-adekeye-cutekimani-tours-kenya-courtesy-kenyaairwaysng/. Retrieved 7 October 2017. 
  10. "Music Celebrities Celebrate Tosin ‘CuteKimani’ Adekeye". ThisDay Newspapers (Lagos, Nigeria). 28 February 2016. https://www.thisdaylive.com/index.php/2016/02/28/music-celebrities-celebrate-tosin-cutekimani-adekeye/. Retrieved 7 October 2017. 
  11. "Top 17 Young Influencers". TheinfoNG (Lagos, Nigeria). 7 November 2017. https://www.theinfong.com/2017/11/top-17-young-social-media-influencers-in-nigeria/. Retrieved 8 November 2017. 
  12. "MAYA Awards Africa 2018: See Full Nomination List". Talk Glitz (Lagos, Nigeria). https://talkglitz.tv/maya-awards-africa-2018-see-full-nomination-list/. Retrieved 14 February 2018. 
  13. "MAYA Awards Africa 5.0 Full List Of Winners". Xclusive Hit (Lagos, Nigeria). https://www.xclusivehit.net/maya-awards-africa-5-0-full-list-of-winner/. Retrieved 14 February 2018. 
  14. "2012 DYNAMIX ALL YOUTH AWARDS: And The Nominees Are …". Campus Heat HQ (Lagos, Nigeria). 5 December 2012. http://campusheathq.com/campus-heat-2012-dynamix-all-youth-awards-and-the-nominees-are/. Retrieved 7 October 2017. 
  15. "Uti Nwachukwu, Mercy Aigbe, Juliet Ibrahim leads Nominees for MoreKlue All Youths Award 2014". Modern Ghana. Lagos, Nigeria. 2 January 2014. https://www.modernghana.com/amp/movie/26065/uti-nwachukwu-mercy-aigbe-juliet-ibrahim-leads-nominees-fo.html. Retrieved 7 October 2017. 
  16. "Youth Nominees List". ScreamAwards.com. Lagos, Nigeria. 28 February 2015. http://screamawards.com.ng/final-student-nominees-list/704873497726742528/. Retrieved 7 October 2017. 
  17. "Youth Nominees List". TushAwards.com. Lagos, Nigeria. 28 February 2016. http://tushawards.com/youthnominess/. Retrieved 7 October 2017. 
  18. "#MayaAwardsAfrica5 Full List Of Winners". MayaAwards.com. Lagos, Nigeria. 5 February 2018. https://www.mayaawardsafrica.com/mayaawardsafrica5-full-list-of-winners/. Retrieved 14 February 2018.